What are Buzzing campaigns?

On a Buzzing campaign, many creators post about one topic in their own words, using the brief's narratives and assets. A person checks every post.

On a Buzzing campaign, a brand asks many creators to post about the same topic, each in their own words, so it spreads. The brief gives you the topic, the narratives, which are angles you can take, and the assets to use, like images, videos and logos.

The rules

  • Post from your verified account, as on every campaign.
  • Write in your own words. Use the brief's topic, narratives and assets, not someone else's caption. A caption that is almost the same as another post on the campaign is refused when you submit; hashtags, mentions and links are left out of the comparison. Using the same caption for your own post on another platform is fine.
  • Paid disclosure follows the brief. If the brief asks you to show that the post is paid, do it the way the brief says.

Review and pay

A reviewer checks every Buzzing post. Buzzing campaigns pay by views or per post, as the campaign sets, with the same waits, claims and withdrawals as any other campaign.

Your buzzer rank

Buzzing work counts toward its own buzzer rank, from Bronze to Immortal, separate from your clipper and creator ranks and with the same perks. That includes Gold's early access: for the first hour after a Buzzing campaign goes live, only creators who are Gold or above on the buzzer rank can submit. Buzzing posts earn XP at the same rate as clipping. See "How do ranks and XP levels work?".